How do I find the cheapest supermarket?

• WiseList now compare grocery items between Coles, Woolworhts & Aldi for perishable items like milk, fruit & vegetables.
• There’s no single “cheapest” supermarket. Prices fluctuate constantly, and what’s cheapest for one person’s shopping list might not be for another’s.
• The key is comparison based on what YOU buy. Make a list of the items you normally purchase. Then, check prices across a few supermarkets that are convenient for you. The one with the lowest total cost for your list wins!
• Tech tools can help. WiseList allow you to easily compare prices between stores, often revealing savings of $20 or more per shop.
• Smart Split can help you save even more. In some cases, it may be cheaper to buy certain items at one supermarket and the rest from another. WiseList’s Smart Split feature helps compare your grocery list across Coles, Woolworths, and ALDI to identify when splitting your shop could reduce your total grocery cost.

Remember:

• Specials count. Factor in weekly specials and discounts when comparing.
• Supermarket brands are often cheaper. Don’t automatically reach for name brands; compare to the store’s own brand for potential savings.